OptimumStartup delivers the impetus new companies need to grow successfully and sustainably using our unique approach to startup marketing. The rigor of our method, the Optimore Way, ensures that we make the dreams you have for your business come true. Every step in our approach is designed to move your business forward by ensuring we activate the audiences that are essential to your success.
We believe in the power of innovation and recognize that, now more than ever, the world needs new approaches to a changed world. So, we want to help startups and scaleups to change the world by building belief in what they have to offer.
Our expert approach to startup marketing
Our startup communications and marketing experts understand the special commercial and communications challenges faced by fledgling businesses. Our approach ensures that our campaigns are designed to help startups to fly.
You can be certain we will inspire the right action from the audiences that will control and influence your success.
As an expert startup branding agency, we do this by making your WHY (the reason why customers should care that you exist) so compelling that people believe they need what you sell. Because, as Simon Sinek says, people don’t buy WHAT you do, they buy WHY you do it.
It’s vital both start-ups and scale-ups have the positioning that converts to sales fast. By following the discipline of the Optimore Way, we make sure that your story has the right messages and that they work brilliantly with every audience and through every communications channel.
Achieving profitable performance fast
Because we recognise that every cent invested in strategy and execution of startup branding and communication needs to deliver a massive return on investment, our strategies and campaigns focus on creating direct connections that accelerate your success. And then we sustain the momentum we create so that you reach profitable operation with greater certainty and speed.
That’s why serial entrepreneurs see us as their startup marketing agency of choice. For example, we have helped one entrepreneur build several businesses in Turkey since 2000 when we launched a vertical portal for education. Our approach to content marketing for startups helped this company become the trusted market leader, launching many leading products (lnternetTV streaming service, calling card service etc).
We positioned the founder as a key opinion leader (KOL) in technology. Since then we have helped him start a number of other businesses, including the latest endeavor an XR agency (the solution partner of Microsoft, IBM, Ernst & Young and Samsung in Turkey).
To discuss how OptimumStartup can give your business momentum, contact us.
Our startup and scaleup services
We deliver a wide range of services to startups and scaleups, including:
- Startup branding strategy
- Marketing strategies for startups
- Product and company launches
- Media relations
- Digital and social media communications
- Event management
- Brand building for startups
- Internal communications
- Crisis and reputation management
- Influencer marketing
- Cause related marketing
- Experiential marketing - including augmented reality (AR) and virtual reality (VR) experiences
"I love helping innovative businesses achieve their potential. Every startup needs that initial impetus that inspires confidence and generates revenue. Every scaleup needs early momentum to be sustained. It’s our energy, matched by our strategic, creative thinking that makes the difference.”
Seyhan Ayel
Delivering a startup and scaleup advantage with Worldcom
In the last 70 years Worldcom Public Relations Group partners have launched many of the world’s most successful start-ups and then helped them to scale up to become global leaders. By choosing Optimore Startup our clients have access to over 2000 communications experts based in 115 cities around the world who believe what we believe. So, when the time is right to expand beyond Turkey, you can be sure that you will have the PR agency for startups that will achieve immediate impact and sustained momentum in every market we help you to enter.
To discuss how Optimore Startup can give your business momentum, contact us.
Companies that benefit fromthe Optimore advantage
Companies that benefit from the Optimore advantage
